Cannabis Industry Movers & Shakers Reflect On A Year Of Being ‘Essential’ This 4/20

Near the end of March 2020, when the coronavirus pandemic was just beginning to rage across the United States, states across the country deemed cannabis an essential business, allowing them to continue operating in whatever capacity was necessary—sales, production, and cultivation included. For an industry that was once entirely in the shadows and is still federally illegal, this acknowledgement and recognition was just as symbolically important as it was to companies’ bottom lines. It also meant that adults who consume cannabis for whatever reason, be it medically or recreationally or some combination thereof, now had unfettered access to a plant that for generations could only be found on the illicit market.

On 4/20, which has turned into a holiday of sorts for people who enjoy cannabis, top movers and shakers across the cannabis industry reflect on a year of being “essential.”

Rob Woodbyrne, CEO of Regrow
“The people are way ahead of the politicians on this issue,” said Rob Woodbyrne, CEO of Regrow. “Congress is the voice of those people, and we need 10 Republicans in the Senate to stand up, read the science, then help THE PEOPLE get cannabis demonization removed to drive our economic and social stabilization.”